CRAZY FOR VOLKSWAGEN
For Client's Day, we told the story of a dude we found who's mad for VW cars.
Agency: ALMAP BBDO 2022
Client: Volkswagen Brasil
Transcription
How many Volkswagens have I had? I’ve never kept count, but definitely more than 100.
My favorites? I have this 1971 Beetle. It's a convertible, all original, perfect for enjoying a sunny day, just like today.
This Kombi is from 1950. It's the oldest one in Brazil, manufactured in Germany — the very first year the Kombi was produced in the world. I've driven this Kombi a lot. Totally worth it — I’ve taken trips of over a thousand kilometers with her.
I’ve owned many Volkswagens, mostly vintage ones, but now I had the opportunity to buy my very first brand-new car — and of course, it had to be a Volkswagen, right? I chose the Nivus. It’s a very safe car, and beyond the design, it’s packed with technology that really enhances the driving experience.
The Nivus is a modern Volkswagen and a way of continuing my story with the Volkswagen brand.
Volkswagen is my life. I love it so much that I even got it tattooed on my skin — to keep it with me for the rest of my life.
Lettering
Volkswagen presents: A Volkswagen fanatic
Customer Week
André Takeda – Collector and in love with the brand.
Thank you André Takeda and all the Volkslovers
Lettering
André Takeda is living proof of what it means to be crazy about Volkswagens: he’s owned more than 100 models and even has VW tattoos on his body. Today, alongside his rare classics, he drives a brand-new Nivus that’s part of his everyday collector’s life. Passionate customers are like that — they go to wild lengths for VW.
Check it out on the link:
https://www.instagram.com/p/CiiGbnaptqe/
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